| Feature films domestic gross is between $8 and $10 billion a year. With the success of feature documentaries such as “An Inconvenient Truth” and many others*, it is clear that feature documentaries are hot and inexpensive to make when compared to their dramatic counterparts. They do not require huge investments.
Broadcast demand for documentaries is also growing. The Discovery Corporation alone shows 600 hours of new programming annually. Higher end subscription outlets like HBO, and the Times Discovery Channel air many original feature documentaries. We only need to capture a small percentage of the feature market internationally to become profitable, create a brand, and amass a substantial profit. One quarter of 1% of the domestic feature market would give us $25 million gross profit in our sixth year. |